According to Dr. Stephen Marcone, personal management is still the weakest link in a music business that operates by fragmenting its product. This comprehensive new edition: includes an updated recording agreement with current industry language and a sample merchandising agreement; takesinto account the many changes in concert promotion; and features descri ptions of new legal battles. Use this book as a helpful reference for: touring, publicity, contracts, marketing, trademarks, copyrighting, enhancing creativity and much more. Straight-forward and up-to-date, this is an easy-to-understand and all-encompassing primer for aspiring bands andmanagers. - Walter O'Brien, Owner, Concrete Management, Inc. (manager o f Pantera and others) Dr. Stephen Marcone is Director of Music Graduate Studies and Professor of Music at William Paterson University in Wayne, New Jersey.

Publisher

Himarks Publishing Co

Binding

Book

ISBN

073999118360

Stock code

331055

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